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Dentists & Specialists



Med Spas


Small Businesses

Website Design

Creative and functional design.

Search Engine Optimization

Outrank your competition.

Local SEO (Maps)

Rank high in maps.

Paid Advertising

Quickly impact revenue.

Photo & Video

Authenticity through digital storytelling.


Ensure your forms are compliant.

Grow Your Practice

Dental SEO Company: Get New Patients To Your Practice

SEO for dentists helps increase your practice’s revenue and new patients through our powerful dental SEO services. Outrank your competition today! Dental search engine optimization is the most trusted method of new patient acquisition and growth.

Who We help

Experts In Dental Marketing
for All Specialties

No matter the specialty, our team has the tools and experience to kickstart the growth of your dental practice. We're the leading dental SEO company with proven tools for success.

General Dentists

We enhance the online visibility of general dentists, ensuring they stand out in the digital landscape against competitors, and attract a consistent flow of customers to their site.

Pediatric Dentists

Our team specializes in using effective digital marketing strategies for pediatric dentists, helping them create a vibrant online presence and connect with families in their community.


We elevate orthodontists' online presence and drive patient engagement to promote practice growth through our strategic digital marketing tactics from paid advertising to SEO.


We strategically showcase periodontists' expertise at the forefront of online visibility, with a focus on attracting future and current patients to their services.

Oral Surgeons

Our team is dedicated to ensuring oral surgeons have the right online digital strategies that reach the right audience and enhance patient engagement.

How We Help

Everything You Need To Build A Strong Online Presence

Search Engine Optimization

We work to enhance your website's relevance in the eyes of search engines, leading to increased organic traffic, higher user engagement, and better conversion rates.


Incorporating a modern and visually appealing layout, intuitive user interfaces, and clear calls to action, we improve your dental website's overall user experience.


A scalable and flexible way to increase your website traffic, boost brand awareness, and drive new patients, making it a valuable tool for your dental advertising strategy.


We utilize user data to reach specific demographics, interests, and behaviors, resulting in more effective advertising and increased engagement. 

& Video

Compelling visuals can enhance a brand's storytelling, capture audience attention, and foster a deeper connection with the target market, ultimately boosting brand awareness.


An alternative to printable PDF forms, we provide customized digital forms that help you meet HIPAA compliance in a convenient way.

Our Dental Portfolio

Quality Design for
Practices Small & Large

We take pride in our ability to create custom websites that match the exceptional quality our clients offer in their own businesses.

111% !

Increase in Web Traffic

Through video, photo, and a new website design, we were able to create a cohesive digital presence that accurately represents the quality of care that Wardlaw Orthodontics provides.

Website | Photo & Video | SEO

With a wide range of orthodontic services offered, it was important for us to create a website that showcases their skills and also provides patients with a seamless user experience. 

Website | Photo & Video

Ready to Grow Your Business?

Our pricing is simple. Our results are clear. Let us know you're interested below.


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What is SEO for Dentists?

Dental SEO can be a confusing concept for many dentists and dental practice owners. It’s easily overwhelming for those wanting to focus on dental care, not marketing. Afterall, the goal of SEO is to increase search engine rankings, generate website traffic, and acquire new patients.

Does your practice need to expand its patient-base? Understanding that quality new patient’s come from the most trusted channels like organic search is important. Knowing the essentials of SEO will ensure your website is able to effectively rise in organic rankings. That’s why we help make your dentist SEO simple! Let’s begin with the basics.

SEO for dental involves optimizing your website to appear higher in the search engine results pages. The goal is to obtain the top spot on the SERP without utilizing paid ads (Google Ads). A good SEO strategy is beneficial and requires deep focus on content optimizations related to the dental services you provide and how they impact search engines and website visitors. It helps a website rank on the first page of Google. This is especially useful when potential patients are searching for phrases such as, “dentist near me” or “implant dentist”.

Experienced Dental SEO Agency

Increasing the success of your dental practice can be challenging. Local SEO for dentists is an effective and low-cost way to get more patients. Our SEO company has helped businesses across the country achieve success through their online presence. Learn why our dental SEO strategy can make it easier to rank higher in Google searches.

When it comes to the complex and competitive world of dentist SEO, experience matters. Our team of seasoned experts understands the unique challenges and intricacies of the dental industry, having successfully navigated countless campaigns for dental practices of all sizes. With a deep understanding of dental keywords, patient behavior, and industry trends, we tailor our strategies to maximize your online visibility and drive qualified traffic to your website. By entrusting your local SEO needs to our agency, you’re not just investing in a service; you’re partnering with a team that has a proven track record of delivering tangible results, helping you stand out in the crowded online landscape and ultimately grow your practice.


The Importance of SEO for Dentists

People search for everything on the internet, including a new dentist for their next appointment. That’s why the best place to reach potential patients is right in the organic search results. Hands down, the best new dental patients come from Google’s first page. That’s why SEO in dental marketing is such a crucial aspect of a successful marketing strategy.

Our team specializes in dental SEO. We understand the competitive local dental market. It’s our goal to make your dental practice website stand out. We will audit your website, give recommendations, and provide ongoing dental SEO services. This will increase your website’s visibility for keywords such as “best dentist” and “orthodontist near me”. With our dental SEO services, you can expect an increase in website traffic and qualified dental leads.

Our Experienced Dental SEO Team

We have 10+ years of experience working with dental practices of all sizes. Our team helps them connect with local patients and increase their overall revenue. We specialize in ranking dental practice websites higher on the search engine result page, getting you in front of more prospective patients.

Contact us to learn more about dental seo and how a new campaign can help you grow your practice. We are experts in local SEO national campaign, increasing search rankings for websites of all kinds. Our team will ensure that your dental practice is visible above your competition. Helping your practice reach its desired patient base. Our national and local SEO services have a proven track record of success. Don’t wait – get started today!

Dental Search Engine Optimization

Our pricing is simple. Choose a Managed plan, and we’ll get started on your custom campaign!


Want to Outrank Your Competitors?

Dental SEO is the most trusted traffic your practice can acquire. SEO for dentists should play a major role in your marketing plan. Targeting highly trafficked dental search terms will ensure your practice appears on page one of the most important search engines, Google. Learn how to grow your practice with expert dental seo marketing services.

The Importance of Dental SEO Companies

Organic search can be divided into two areas: on-page SEO and off-page SEO. On-page SEO refers to everything on your site that affects your ranking on search engines. Our team will assess what changes need to be made to ensure your site ranks highly.

Quality website development, both front-end and back-end, is important for on-page optimization. The content you publish also has an impact. A website that is poorly designed and has irrelevant content will never rank highly. Proper SEO for dentists is about ensuring that your website is functioning well. Providing an excellent user experience is essential for success. However, there are other elements that need to be considered. For example, writers should use relevant headings and subheadings to break up longer pieces of text. This not only improves the user experience, but it also tells Google which keywords are relevant.

On-page SEO includes technical aspects of web designers, such as website speed, internal linking, site organization, and code implementation. These components provide more information to search engines. Partnering with the right dental seo company is a crucial part of a dentist’s marketing plan.

Off-Page SEO Builds Credibility

Off-page dental SEO involves optimizing your website for search engine ranking factors that occur outside of your website. This can include activities like link building and social media engagement. Improve your off-page SEO to increase your website’s reputation. This can help Google and your users view your website more favorably. In turn, your website may rank higher in search engine results for relevant keywords.

Getting backlinks from high-authority domains is essential for dental SEO. However, it’s not the only campaign element of a successful campaign. At Harris & Ward, we take a comprehensive approach to SEO, using a variety of off-page SEO methodologies. We build relationships with other web admins and site owners to get premium placement for your content and website.

Placing a guest blog post on a high authority domain helps improve your site’s reputation and visibility in Google search results. This makes your website more visible in search engine results. Similarly, citations (mentions of your business on reputable websites) can help to improve your business’s overall reputation with Google. Reviews on reputable sites can also help, as their content acts much like a citation.

Local Dental Practice SEO

Ranking for “best dentist” may not be as valuable as you think. While it certainly won’t hurt your business, you’ll face a lot of competition to get the top spot. This can increase the number of resources used and inflate your budget unnecessarily. Furthermore, when people are looking for dental services, they’re typically looking for a reputable dentist within a specific area. This is one of the challenges a practice faces as its local SEO becomes more competitive.

We want to help you grow your business through reliable and measurable online SEO activity, like great copywriting and link-building. We’ll ensure that your campaigns target users who are actively looking for dental services in your area.

Google Maps, which is tied directly to your Google Business Profile, also plays a key role in local search. It’s important to optimize your Google Business Listings to get more traffic and help support your digital presence online.

Fully Managed Campaigns From Dental SEO Experts

Every move we make is backed up by years of experience and data. You can feel confident that you’re receiving exceptional services that deliver real results. We take the guesswork out of SEO for dentists and drive new patient growth.

Healthcare SEO is a growing platform for patients of all ages. The desire to research dental and medical related keywords and topics continues to grow as consumers become more tech savvy by the day. It’s important to stay ahead of search engine trends. Before your competition does.


Our SEO services include:

Competitor analysis

Keyword optimization

Keyword gap analysis

Contextual link building

Content creation

Authority link building

Ensure Your Practice Outranks The Competition

We believe dental practices should be leaders in local SEO. Search engine results should be supported by an extensive marketing plan. Our team has loads of experience in the dental industry. We’ve been creating dental websites that rank highly in search engines for over 10 years. Driving new patients consistently through digital marketing campaigns, organic search, social media, and Google Ads. And, using clear-cut data to showcase our methodologies and results.

Our experience runs deep in creating and running effective dental PPC campaigns for practices to further reach your target audience. PPC campaigns are a cost-effective advertising method that helps you reach potential patients in your area.

Our marketing team can handle your Google Business Profile needs. We can also create photo and video content for your social media campaigns. Learn how SEO for dentists can impact your patient flow.

How People Use Search Engines

People search for everything on the internet, including looking for a new family dentist, cosmetic dentist, orthodontist, pediatric dentist, ect to go to for their next appointment. That’s why one of the best places to reach potential patients is right in Google’s top search results. While marketing budgets aren’t endless, But, what’s the right digital marketing mix? That’s actually an easy question based on the easy access to Google’s data. You just need the right agency to help you from know where to prioritize your efforts; direct mail, print marketing, social media, seo, video marketing, online patient reviews, and more. A good dental seo company knows how to prioritize user search intention to drive quality new patient leads.

Why Use A Dental SEO Company?


Superior Client Service

Our team is available to answer your questions and address your concerns. We will accommodate your preferred communication method – email, phone, video, or something else. We will always be available to help you. We’re different because our goal is to be the best and most accessible marketing agency your dental practice has ever worked with.


Transparency Is Key

You may have worked with a digital agency before. However, you found it difficult to understand what they were doing. Not with us. We’ve been building dental websites and running dental seo marketing campaigns for over 10 years.

We have a transparency policy. It guarantees our clients stay informed of our activities. Reporting is clear and concise. You’ll know what activities we’ve done and what’s up next for your SEO.


We're Focused on ROI

We are dedicated to using innovative dental SEO strategies. Our organic search strategies provide clarity for your dental practice. Our customized dashboards help bring transparency to our metrics. We ensure our work is effective by researching your customers and competitors. We use the most relevant keywords for your dental practice.

The best seo marketing is

Data & Results Driven

Over 90% of all online interactions begin on a search engine. Investing in quality dental SEO practices is a crucial part of increasing your ranking on Google and other search engines. Ranking high on search engines can be the best form of advertising for your product or service. Google racks up more than 75,000 searches every second.

Google accounts for roughly two trillion searches each year. This makes Google the most trusted search engine to leverage for website ranking and organic search traffic.

75% of digital marketers believe high-quality content creation as the most efficient and important SEO practice today. It’s not enough to just create content and post here and there anymore. Companies must make sure it’s relevant content if they want to improve their SEO rankings. Quality content will help you build trust with your audience, which will lead to more patients.

Dental Seo Company & Web Design

The Importance of a Great Link Building Strategy

When it comes to dental SEO, backlinks are still an important ranking factor. Having a strong backlinking strategy is essential for good search engine ranking of your dental website. This is a key factor in successful dental website seo.

There are a few things to keep in mind when building backlinks for your dental website. First, make sure that the backlinks are coming from high-quality websites. The website should be relevant to your dental practice. The link should be placed in context, such as in an article or blog post.

Second, pay attention to the anchor text of your backlinks. The anchor text is the actual text that is linked to your dental website. When choosing anchor text, make sure to use keywords that are relevant to your dental practice. This will help search engines understand what your website is about and will also help you rank for those keywords.

Finally, make sure to diversify the types of backlinks that you build. This involves obtaining links from a range of websites. These include dental directories, dental associations, and businesses in the surrounding area. Diversifying your backlink profile can improve your dental website. This will give it a better chance of ranking well for the keywords you are targeting. A well-rounded website is more likely to rank high.

Partner with the Best SEO Agency for Dentists

Harris & Ward is the top dental seo agency  in the United States. Contact us today to schedule a consultation with one of our dental seo specialists.

Fully Managed Campaigns By Dental SEO Experts

Our local SEO services can improve your search engine rankings, drive targeted traffic to your site, and increase conversions. For the best results, we recommend using our dental SEO services. This should be part of a comprehensive dental search engine marketing campaign.

Improve Your Dental Practice Rankings with SEO Services

Our team can help you with full-service SEO, targeted local dentist SEO campaigns, or digital marketing advice. We offer a range of local dentist SEO services that can be customized to meet your needs and budget. Just let us know what you want to achieve, and we’ll take care of it. Click Get Started below to get started boosting your search engine rankings now. Find out how we have become the best dental marketing company, while building lasting relationships, partnerships, and friendships with dentists across the country.

Dentist SEO: How much does it cost?

Calculate the return on investment of an organic search plan. Consider the amount of money that a new patient can bring to your practice.

Here are some things to consider:

      1. Number of patients your SEO strategy generates
      2. Average new patient value 
      3. Average patient lifespan
      4. Cost of your strategy (employee or dental SEO agency)

Evaluate the quantity of patients your SEO strategy produces during a certain period. Calculate the value of each patient. Determine the average duration of patronage. Find out the cost of implementing the strategy, whether internally or through an agency.

Compare the amount of time/funds invested in the strategy to the ROI of your SEO. This will give you a clear picture.


Dental SEO is a form of search engine optimization. It helps to make a dental practice’s website more visible on popular search engines, such as Google, Yahoo!, and Bing. This is done by optimizing the website for both users and search bots. This optimization may involve making the website mobile-friendly, faster, and more useful to visitors. SEO for Dentists focuses on search engine optimization. Dental practices that partner with Harris & Ward can expect to see an improvement in their web presence. Our team is experienced in digital marketing for dentistry, and our strategies are effective. We have helped dental practices nationwide to improve their online presence.


Maximizing online visibility is key for dental practices, with local SEO being the solution. A successful Dental SEO Company can draw more organic visitors to your website and bring in more patients. A thorough Dental SEO strategy helps grow new patient revenue by targeting quality organic website traffic. Our SEO services are not only about your Google rankings. They are also about your brand’s online presence. Are you attracting and converting new customers? We can’t be left out of the organic search results.

Looking For Additional Dental SEO Resources?

Be sure to check out our blog. We pride ourselves an accessible dental seo company, and we spend a lot of time learning and writing about digital marketing. We are in such a technology focused age that it’s important to keep up with trends and tools. Additionally, we’d love to be a resource for you. Don’t hestitate to reach out and ask question. That’s what we’re here for! Below are a few curated articles that you’ll find interesting. Check them out.

SEO for Dentists

Use SEO to Help Your Dental Practice Grow

Optimize your website through strategic keyword analysis and optimization

Link Building for Dentists

Link Building for Dentists Who Want to Grow Their SEO

A breakdown of the importance of a robust link building strategy for your practice.

3 women looking at computer screen

How to Generate Inbound Traffic to Your Dental Website

Drive high-quality, targeted leads to your website

Rank Organically with

Search Optimization

Partner with Harris & Ward and you’ll have an experienced SEO specialist as your point of contact. This specialist will work with you side-by-side throughout the campaign. Contact us today to get started on SEO for your small business!