Our Blog
Read below to stay up to date on Harris & Ward and industry digital marketing trends and updates.
Dental Marketing Mistakes to Avoid
Marketing Mistakes to Avoid With 199,486 dentists working in the dentistry field as of 2018, being competitive to attract more clients is a crucial responsibility of your dental practice. The average retirement age of dentists is increasing, which means more of your...
The Best SEO for Medical Spas
The Best SEO for Medical Spas SEO can provide your med spa with a steady stream of customers. SEO strategies put you in front of customers who are actively looking for your services. Medical spas can also use paid advertising and social media. However, an SEO strategy...
7 Awesome Content Marketing Tips for Dentists
7 Awesome Content Marketing Tips for Dentists There are over 201,117, practicing dentists in the United States! That's a lot of competition. Getting new patients for your dental practice is not always easy. The best way to get new patients for your practice is to have...
Top 6 Elements of Great Web Design
Did you know that 94% of the first impressions of your website are design-related? A poorly designed website can lead to a negative user experience in which the user clicks off your page. Not only might they go to your competitors, but these potential customers now...
Reel SEO: How Custom Videography Services Help Your Site Rank
Do you want to rank #1 on Google? It takes a carefully curated approach to SEO, content, products, marketing, and videos. More than that, though, it takes a fierce sense of competition. You'll need to understand what your competitors do, and then do it better. One...
How to Create the Perfect Dentistry Website
Over 38% of people judge a business based on how their website looks at first glance. Another 38% stop interacting with poorly designed websites. If your dentistry website doesn't wow potential patients, they might leave. As people continue leaving your website, your...
How Long Does It Take to Design a Website for Your Business?
Is there anything more frustrating than waiting for a project to be completed? It’s especially annoying when you don’t have a clear timeline, or you’re waiting for the project to get completed before you start working on other projects. Whether you’re building a...
Digital Marketing Services That Work for Dental Clinics and SMEs
Are you struggling to draw new clients to your dental clinic, law firm, or small business? You're not alone. In fact, about 65% of businesses struggle to draw in leads and web traffic. With the right digital marketing services, you don't have to struggle! Instead, you...
Why You Should Ditch Stock Images and Use Custom Photos for Your Business
What will give your business the extra momentum it needs to grow? Marketing plans often promise a lot, but it can still feel like a risk to commit to the strategies. Specifically, custom business photos may seem like an "extra" that your business can do without. Yet...
Google: Core Web Vitals Becoming Ranking Signals
Google confirms Core Web Vitals are becoming ranking signals for search results. Google is now postponing the Google Page Experience Update. Google announced it is changing it from launching in May to sometime between mid-June and the end of August. Some minor items...