Digital Marketing


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Recent Articles

Healthcare Local Services Ads: A Comprehensive Guide for Healthcare Provider

Healthcare Local Services Ads: A Comprehensive Guide for Healthcare Provider is a formal document that provides a comprehensive overview of Local Services Ads for healthcare providers. It covers key aspects such as the benefits of using Local Services Ads, how to set...

New Mover Marketing: 5 Reasons Direct Mail is back in 2024

In an era inundated with digital marketing, the resurgence of direct mail might seem surprising. However, for businesses interested in new mover marketing, this traditional tactic has resurfaced as a potent tool. Todd Boak, Partner at Harris & Ward, underscores...

Putting Dependability and Customer Service First: Our Model for Client Relations

At Harris & Ward, we understand the unique requirements of doctors, dentists, veterinarians, realtors, and many other specialized fields, and timely responses to our clients’ needs is at the core of our philosophy. Providing a helpful, supportive, and open line of...

How Harris & Ward Makes Top-Notch Digital Marketing Affordable for Small Businesses

A common complaint that clients share with us about their past experiences with our competitors is that these developers and agencies were not clear about their prices– or that the services they received were not consistent with the investment they made. Harris &...

How Harris & Ward Puts Transparency at the Forefront of What We Do

If you’re looking for a digital marketing agency to create a compelling website for your small business or healthcare practice, you may be unsure of where to start based on past bad experiences.You may have dealt with unclear pricing, deceptive copyright and ownership...

Frequently Asked Questions

Do GBP posts impact SEO?

While GBP posts do not directly influence organic search engine rankings, they can enhance a business's visibility on Google. When utilized effectively, these posts can engage potential customers and provide up-to-date information, potentially leading to increased...

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Why do dentists need marketing?

It helps you differentiate your practice. In addition to helping identify your target market, a marketing plan helps your patients understand why your dental clinic is the one they should choose, and what's unique about your services. A marketing plan is essential...

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Do dentists need SEO?

Yes, it is essential for your dental practice to be highly visible online. SEO is the answer. An effective SEO strategy can help your dental practice increase organic traffic to your website, attract more patients, and schedule new patients. Dentists need SEO...

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Which is better: SEO or PPC?

SEO (Search Engine Optimization) can get you more overall traffic than PPC (Pay-per-click), so if you can manage to rank your website for the keywords you want, you will get much more traffic than paying for those keywords. If you compare traffic and cost of first...

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What are the qualities of a good website?

Qualities of a Great Website: Well designed and functional. Your site reflects your company, your products, your services, and ultimately your brand. User Experience (ease of use) Optimized for Mobile Fresh, Quality Content Readily accessible contact and location...

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Are FAQs good for SEO?

Yes, FAQs are good for SEO. When optimized for relevant keywords, well-designed for optimal user experience (UX) and properly marked up with structured data, FAQ pages are extremely valuable to organic performance. Search engines and most consumers love Frequently...

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What is SEO and is it important for my business?

Search Engine Optimization (SEO) is the process of optimizing your website's visibility online. This means that the more people see your website, the more your online traffic increases, and the better your chances to provide your product or service to a greater...

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